How Do You Change a Command’s Culture? This General Tried Being Direct About War with China.

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In an era of increasing geopolitical tensions, military leaders face the challenge of preparing their forces for potential conflicts while navigating complex diplomatic waters. One general’s approach to changing his command’s culture by openly discussing the possibility of war with China has sparked debate about military readiness, strategic communication, and the delicate balance between deterrence and escalation.

Major General Matthew Glavy, commander of the Marine Corps Forces Cyberspace Command, made waves in military circles when he decided to address the elephant in the room: the growing possibility of armed conflict with China. His direct approach aimed to shift the mindset of his personnel from abstract strategic concepts to concrete operational realities.

“We can’t afford to dance around the issue anymore,” Glavy reportedly told his staff during a command-wide briefing. “Our mission is to be prepared for any contingency, and right now, that means seriously considering how we would operate in a conflict with China.”

This blunt assessment marked a departure from the typically cautious rhetoric employed by military leaders when discussing potential adversaries. While the Pentagon has long identified China as a strategic competitor, explicit discussions of warfare scenarios have generally been confined to classified settings or couched in hypothetical terms.

Glavy’s approach stemmed from his belief that the cyber domain would be a critical battlefield in any future conflict with China. He argued that by openly acknowledging the possibility of war, his command could more effectively focus its training, resource allocation, and strategic planning.

The general’s directness had immediate effects on the command’s culture. Junior officers reported a heightened sense of urgency in their daily operations. Training scenarios became more specific, often centered around Chinese military capabilities and tactics. The command’s intelligence section saw increased requests for information on Chinese cyber operations and infrastructure.

However, Glavy’s approach also faced criticism from some quarters. Detractors argued that such open discussion of conflict with China could be perceived as escalatory, potentially damaging diplomatic efforts to manage tensions between the two superpowers. Others questioned whether focusing so narrowly on a single potential adversary might leave the command less prepared for other contingencies.

Despite these concerns, supporters of Glavy’s method pointed to tangible improvements in readiness and mission focus. One senior non-commissioned officer noted, “Before, it felt like we were preparing for some vague, unnamed threat. Now, we have a clear picture of what we might be up against. It’s made our training more focused and relevant.”

The debate over Glavy’s approach highlights broader questions about military culture and readiness in an age of strategic competition. How can armed forces balance the need for specific, realistic training with the diplomatic imperative to avoid unnecessarily antagonizing potential adversaries? Is there value in maintaining strategic ambiguity, or does clarity of purpose ultimately lead to better preparedness?

These questions are particularly pertinent in the cyber domain, where the lines between peacetime competition and wartime operations are often blurred. Glavy argued that by openly discussing the possibility of conflict, his command could better navigate this gray zone and develop more effective deterrence strategies.

“In cyberspace, we’re already in constant contact with our adversaries,” Glavy explained in a subsequent interview. “By acknowledging the reality of potential conflict, we’re better equipped to operate in this contested environment and to prevent escalation to kinetic warfare.”

The general’s approach also raised questions about the role of military leaders in shaping public discourse on national security issues. While Glavy’s comments were primarily directed at his own command, they inevitably reached a wider audience. Some praised this as a necessary wake-up call to the American public about the realities of great power competition. Others worried that it could contribute to a self-fulfilling prophecy of conflict.

As news of Glavy’s approach spread, it prompted discussions at higher levels of the Pentagon about messaging and preparedness. Some commanders in other services began to adopt similar tactics, leading to a broader shift in how the U.S. military communicates about potential threats.

This evolving approach to military culture and communication comes at a time of rapid technological change and shifting global power dynamics. The rise of China as a military and economic powerhouse has forced a reassessment of U.S. strategy and force posture in the Indo-Pacific region. Glavy’s focus on cyber capabilities reflects the growing importance of non-traditional domains in modern warfare.

The general’s methods also highlight the challenges of maintaining military readiness in an era of protracted strategic competition. Unlike the clear-cut hostilities of the Cold War, today’s geopolitical landscape is characterized by complex, multifaceted relationships between major powers. Preparing for potential conflict while simultaneously engaging in trade, diplomacy, and limited cooperation requires a nuanced approach that can be difficult to communicate to troops on the ground.

As the debate over Glavy’s approach continues, it serves as a case study in the complexities of military leadership in the 21st century. The general’s willingness to directly address the possibility of conflict with China represents a bold attempt to align military culture with strategic realities. Whether this approach will ultimately enhance deterrence, improve readiness, or inadvertently increase tensions remains to be seen.

What is clear, however, is that Glavy’s actions have sparked an important conversation about how military organizations should prepare for and communicate about potential future conflicts. As the United States continues to navigate its complex relationship with China, the lessons learned from this experiment in candor may well shape military culture and strategy for years to come.

In an era where the nature of warfare is constantly evolving, and the lines between competition and conflict are increasingly blurred, military leaders like Glavy are grappling with fundamental questions about readiness, deterrence, and strategic communication. The ongoing debate surrounding his approach serves as a reminder that in the face of complex global challenges, there are rarely easy answers – only difficult choices and the constant need for adaptation and clear-eyed assessment of potential threats.

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